by Koffi | Sep 8, 2026 | Practical Communication Theory
Framing theory explains why the same facts can lead people toward different conclusions depending on how those facts are presented. Through a story about a company announcement, this article explores language, emphasis, context, perception, and omission. It shows how framing influences interpretation without necessarily changing the facts and how careful readers and leaders can learn to look beyond the frame.
by Koffi | Sep 4, 2026 | Practical Communication Theory
The cultural approach to organizations explains why workplace culture lives less in value statements than in stories, rituals, language, and repeated behavior. Through a story about a new leader discovering the real rules of a company, this article shows how shared meaning shapes belonging, decisions, identity, and what people learn to expect from one another at work every day together.
by Koffi | Aug 28, 2026 | Practical Communication Theory
Communicative constitution of organizations theory argues that an organization is not simply a structure where communication happens. Communication helps create the organization itself. Through a story about a growing company, this article shows how meetings, roles, policies, stories, and everyday conversations build membership, coordinate work, shape identity, and connect the organization to the world around it each day with meaning.
by Koffi | Aug 23, 2026 | Practical Communication Theory
Organizational information theory explains why more information does not always create more clarity. Sometimes the real problem is ambiguity: people have the same facts but interpret them differently. Through a story about a confusing company announcement, this article shows how organizations make sense of unclear situations through conversation, interpretation, action, and learning; and why leaders must clarify meaning, not merely distribute information.
by Koffi | Aug 19, 2026 | Practical Communication Theory
Adaptive structuration theory explains why the same technology can help one team and frustrate another. Tools arrive with features and rules, but people quickly develop habits around how they actually use them. This article shows how teams reshape technology, why norms matter, and how better systems emerge when people deliberately align tools, behavior, and purpose together.